Just to follow up on the earlier question, at the time we took over the other newspaper we had eight staff, and theirs was down to three. I'm talking about boots on the ground; I'm talking about a local commitment. Certainly I would have made more money if I had cut back to three staff, because you could limp along and make it happen for a while. I'm 68 years old. I don't have to limp along and make it happen for much longer, but I don't ever intend to retire, so I am in it for the long haul, whether that long haul be two years or 20 more years.
Our major competition actually is flyers that go through Canada Post. Canada Post is in the unique position whereby it is our supplier for at least part of our circulation—over half. We're in the stores and drop boxes and that sort of thing for part of our circulation, but it is our supplier and our competition. I've long felt that Canada Post cross-subsidizes from their first-class mail to subsidize its unaddressed ad mail. I don't think that's fair.
Also, it's very unfair that three-quarters of a billion dollars, and I've heard as high as a billion dollars, goes into CBC. I wouldn't mind the government's buying a billion dollars' worth of advertising from CBC, but I don't see why we should be giving it a grant of a billion dollars.
The former publications assistance program, also now known as the Canadian periodical fund, in the last figures I heard, is $75 million. That $75 million is spread out over 1,300 publications across Canada, and a billion dollars—or three-quarters of a billion dollars, if you want to use the lower figure—goes to the CBC. That is absolutely ludicrous.
If you wonder why government isn't able to help publications by buying ads—these are not grants, in my opinion—that is where your money is going.