Canadian Heritage committee  Again, I would agree with the idea that the Canadian government should spend advertising dollars, money that contributes to Canadian journalism and Canadian content. Google and Facebook, which frequently appropriate content produced by Canadian newspapers, should not add insult t

Canadian Heritage committee  It is now very much a commodity market for online.... I would say the CBC is a challenge because it is a coast to coast network. It focuses around local content that can be bought with the press of one button, as opposed to disparate.... It's a problem for an independent newspape

Canadian Heritage committee  It's simply a bidding war. You set your campaign. It's an automated, real-time bidding campaign, just like a commodity market. You set your price to what you want to pay for a campaign, the markets, the eyeballs you want—this is the advertiser I'm speaking of—and the campaign get

Canadian Heritage committee  I would say it has changed dramatically in the last 12 months. More and more, the top 10 digital advertisers on our site—and I'm sure it's the same for our competitors—are programmatic networks, but they are paying less. Local advertisers are moving to those because of—

Canadian Heritage committee  Sorry, the question, I think, to me was about the CBC. The CBC is a tremendous Canadian institution, but the government has to decide whether it can compete for our advertising dollars in the digital space and aggregate our content, or whether it's going to be a completely publi

Canadian Heritage committee  I would agree with your assessment completely. There's 12% up for grabs. We're competing with the CBC and other outlets for that 12%, but 88%, including government spending, is going to Facebook, Google, and other search and social media sites.

Canadian Heritage committee  The folks on strike in our newsroom undoubtedly see me as the enemy, and I would like to say that I am taking the stand as the last line of defence for Canadian journalism. Given the changes in our landscape, we cannot afford to sign contracts we can't live up to. We've been ve

Canadian Heritage committee  No, I don't. We've been able to punch above our peers across the country, the urban market newspapers that are owned by chains, both from a national ad perspective and a local ad perspective, despite the strike. Do I think we'd be stronger without a strike? Unquestionably. Can I

Canadian Heritage committee  A very sincere thank you for your invitation and the opportunity to share insights and thoughts about the state of the Canadian media landscape. Specifically, I'm pleased to be here on behalf of The Chronicle Herald to bring perspective to the challenges facing daily newspapers,