Evidence of meeting #55 for Access to Information, Privacy and Ethics in the 41st Parliament, 1st Session. (The original version is on Parliament’s site, as are the minutes.) The winning word was nexopia.
A video is available from Parliament.
4:20 p.m.
NDP
The Chair NDP Pierre-Luc Dusseault
Do you have a short question, Mr. Andrews? You have one minute at the most.
4:20 p.m.
Liberal
Scott Andrews Liberal Avalon, NL
In one of the questions I had, you talked about matching of the data offline. We've heard a bit about that process, how that actually works. My question is this. What kind of concern is that of yours? Should this committee be looking at that matching up of offline data?
4:20 p.m.
Chief Executive Officer, Nexopia Inc.
Your mandate is more expansive than mine. You're interested in offline and online, all privacy and ethics. I'm only in online. So should you be interested? Yes, I think it's a very lucrative area in the U.S. It works particularly in retail locations where a large retailer can match a loyalty points card to behaviour online and target somebody's real interests. It's a large, growing, lucrative area in the U.S.
I do think there are several players in Canada that are large enough to take advantage of it. We're not one of them. We have no offline operation. We have no retail or commerce operation.
4:20 p.m.
NDP
The Chair NDP Pierre-Luc Dusseault
I want to thank our witnesses very much for joining us today. We don't have anything else on the agenda, unless someone has something to add. If not, this concludes the meeting, and we will see each other again on Tuesday, November 20, 2012, after the parliamentary break week. The meeting is adjourned.
