Canadian Heritage committee  We can all jump in. I'll jump.

Canadian Heritage committee  I think it's a question of the specifics and the details. I think we should separate the notion of transmission from content creation. We do have a good system for content creation. We don't necessarily have a great system for dissemination of that content creation. It's not a

Canadian Heritage committee  Many people have sat around many tables, answering that very question. The best we can come up with is to limit it to sports, and pull advertising out of news, pull advertising out of drama, and pull advertising out of arts and entertainment programming. And of course there is

Canadian Heritage committee  My experience in television is that the devil is in the details, and that it's never the overarching vision and description of the mandate, it's the execution of the mandate. I think the Broadcasting Act we currently have is incredibly comprehensive and sufficiently flexible to a

Canadian Heritage committee  I don't at all want to be put in a position of trying to defend private broadcasters, because my heart is with the public broadcaster, but I don't think that's an accurate portrayal of how the system basically works in Los Angeles. One of the key problems is the 1999 decision of

Canadian Heritage committee  There's no question in my mind that the resources were a direct relationship to the CBC's ability to fulfil its mandate. Undoubtedly the breadth of programming and concern was curtailed when the budget was cut. Some of that money was transferred to the Canadian Television Fund, s

Canadian Heritage committee  That was $500 million out of the CBC English side in the early nineties. It went from $1.5 billion to under $1 billion.

Canadian Heritage committee  May I make a comment? I almost couldn't contain myself.

Canadian Heritage committee  So the adverting council is not telling you the truth. It's not a question of whether they are prepared to spend money on the CBC to get a Coke commercial or a car commercial in front of some eyeballs. It's the CBC who needs to say it reaches many different communities and collec

Canadian Heritage committee  No, no, I quite agree. I think that it's really important not to mistake commercial imperative for ratings. They're not the same thing. The CBC definitely should be concerned about ratings. People should watch. It's a broadcaster. We should have Hockey Night in Canada on Saturda

Canadian Heritage committee  No, not at all. In fact, you're in a minority if you choose CBC or PBS, particularly PBS. Treehouse TV is the most popular pre-school channel in Canada. YTV, Teletoon, and Family Channel far and away surpass the CBC in terms of ratings and viewership, in terms of quality, in term

Canadian Heritage committee  I don't think it's a question of more. We're not talking about more in terms of hours; we're talking about more in terms of attention. You have two broadcasters in the children's sector sitting here, in terms of Teletoon and formerly YTV and Treehouse TV. You can tell when a broa

Canadian Heritage committee  Formerly, yes--ex-broadcasters, recovering broadcasters. You can tell when a broadcaster puts heat behind a project or heat behind an initiative. What's required from the CBC is to take on the mantle of saying we will provide this leadership for the industry, something that has

Canadian Heritage committee  In the past, the CBC-SRC has been at the forefront in the creation and production of children's programs that have, among other things, won a number of national and international awards. CBC-SRC used to be a creative incubator for new Canadian talent in this area; however, in rec

Canadian Heritage committee  Thank you, Mr. Chairman and members of the committee. My name is Peter Moss. I'm president of the Alliance for Children and Television. Before we begin our presentation this evening, I would like to introduce my colleague, Madeleine Lévesque, executive vice-president for conten