Canadian Heritage committee  That's exactly what's happening. The 20% to 45% market share I was talking about earlier, at $5 million per share, was a direct transfer to specialty channels. We just have to look at their numbers. They have two sources of revenue, and we have one. One is guaranteed, which is fe

Canadian Heritage committee  Basically we're saying two things. Yes, there is a future for conventional television, under two conditions: let's have the same sources of revenue as the specialized channels have—they have two, we have one; and let's have more deregulation so that we can export our content on a

Canadian Heritage committee  The only thing I can say, sir, is that SUN TV is a very, very, very small station. We have one grid and we're trying to do our best, and we are losing a lot of money right now.

Canadian Heritage committee  There are different situations. There is pressure not only on fees, but also on advertising budgets. For example, where once $10 million was spent on television advertising, today, the budget may be only $7 million or $8 million, because sponsors have decided to diversify their a

Canadian Heritage committee  We have only one station, SUN TV, in Ontario.

Canadian Heritage committee  The problem is that home-grown productions are costly. As mentioned earlier, there is pressure on revenues, but as far as content is concerned, the cost hasn't gone down.

Canadian Heritage committee  In our case in Quebec, a good percentage of what we do is already Canadian content. So what we're saying is that if we are to continue to aggressively invest in Canadian content, sooner or later we will need fee-for-carriage to assist us. If not, then we will have to continue red

Canadian Heritage committee  Just to clarify, but this cannot be cyclical. In the early years of this decade, specialty channels enjoyed a market share of between 18% and 20%. For the period just ended, that is January, February and March, these channels enjoyed a 45% market share. Moreover, this is generall

Canadian Heritage committee  Good day. TVA is doing well, under the circumstances, for a variety of reasons, in spite of the fact that over the past five years, we have felt the effects of the tsunami that Pierre Karl spoke of earlier. This is evidenced by the decline in EBITDA. The trend is also toward lowe

Canadian Heritage committee  In terms of sponsors, we in Quebec are feeling the effects just like everyone else in Canada is.

Canadian Heritage committee  We are experiencing a downward pressure on advertising revenues.

Canadian Heritage committee  Yes.

Canadian Heritage committee  Even though the focus appears to be on the problems in the regions, you have to understand that generally speaking, all general interest television networks are experiencing problems. If things aren't going well for general interest television in Montreal, Quebec City, Toronto or

Canadian Heritage committee  You are right to say that people are concerned, but in the large centres, we're concerned as well.