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Canadian Heritage committee  I would not go as far as regulating the sector by imposing on companies that come to Canada a percentage in terms of visibility. This is not a matter of a lack of content, but of visibility on platforms. I would not go as far as issuing regulations. The idea is not to regulate e

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  The main thing is that what is now used to do the promotion is what was, until recently, the main source of revenues for artists. That's where the problem is.

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  I would go at it a little bit differently. I think that we have to embrace the digital world and have measures and programs that allow us to take our place in the digital world. First, the catalogue, it has to be digitized. An important part of the catalogue of Canadian songs has

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  The thing is that right now we're in the middle of a transition period. I think that everybody is looking for the right business model. We thought a few years ago that it would be downloads. It is not. It may be streaming services, maybe it won't be streaming services. What's imp

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  There would have to be programs to support the aggregators who on behalf of several record companies, commonly called “labels”, stream our artists' music. Did you want to add something, Christian?

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  With your permission, I am going to let Christian Breton answer that question, since he is now the one who deals with that problem in his work as director of the music sector.

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  It was in the nineties, 20 years ago. But since 2000, sales have been declining at a very rapid pace and now it's very difficult for an artist to make a living from recordings.

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  We sell more records in Quebec than in the rest of Canada but the situation is not a good one right now. I'll ask Christian Bretton to give you more details on this.

April 29th, 2014Committee meeting

J. Serge Sasseville

Canadian Heritage committee  Ladies and gentlemen parliamentarians, distinguished guests, Quebecor Media wishes to thank the members of the committee for giving us this opportunity to share our experience and take part in the discussion on the issues surrounding the funding of the Canadian music industry. M

April 29th, 2014Committee meeting

J. Serge Sasseville