Health committee  Thank you. Yes, as you know, we do have a comprehensive citizen readiness marketing campaign that's been under way since April/May. Right now we're moving into the month of December so we'll be doing some messaging to the general population. On what you pointed out, we have research rolling polls that are showing certain pockets of the population that don't have the pickup as much as some others.

Health committee  Thank you. Right now we've spent about $20 million on advertising. We've tried to put our money where it's best used. You have seen Dr. Butler-Jones out there a lot and that's thanks to the media, which are covering him wherever he goes. As we're coming into December, we're getting ready to launch a print ad that will be in daily newspapers on Saturday, November 28, and then for two weeks nationally you will hear some radio ads, starting on November 30.