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Industry committee  I have to be careful. There are two ways to look at it. You want to attract the bigger players, and it is important for the bigger players investing in any country to be able to sustain their investment in the long run. That said, video games or the oil industry need those tax cr

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  Yes, a Finnish company.

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  Supercell.

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  The challenges are considerable. As I said, the industry is evolving very quickly. Methods for monetizing products marketed right now are still being developed. We are still experimenting with those methods. In addition, we must keep the knowledge acquired in this field in Canada

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  Frankly, I am not very familiar with that aspect of the industry. Of course, research and development is a key element in the growth of our industry, in light of all the emerging technologies, such as 3D printing. In my studio, we work with augmented reality and we invest a lot o

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  We have been talking about this digital strategy for a long time in Canada. It is important to clearly establish what we want as a type of business, as a type of industry. To do so, we can match the needs of educators like Mr. Benoit with those expressed by major companies, like

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  I think they react, but you have to understand that the video game industry is evolving so fast. The tools that we use now to create the games didn't exist four years ago. By the time that universities and colleges get on board to follow the industry lead, and the emerging new pl

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  It's newer for us. The origin of video games goes back to two major hubs that are ahead of Canada, namely California and Japan. A lot of these skilled workers come from these areas as well. Our industry is younger than theirs; that's for sure. We barely had an industry before 199

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  If I may, I think once more it's by having senior people mentoring the younger guys and being able to work on creative projects and innovations that are being built within the company, as we speak. That's what's going to make these younger guys able to teach and mentor other peop

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  It is. Though products are less tangible these days, in the sense that we no longer sell products in boxes, we distribute everything digitally, the fact remains that we still have to find partners to help us with the visibility of those products in emerging markets. I have worked

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  In our industry, Africa has a certain growth potential. The fact is that console users are few and far between, and mobile phones are just starting to be used in some countries. Right now, Canadian companies should pay particular attention to Asian markets, such as Japan, Korea

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  It's a potential avenue. It's a suggestion that could be embraced, because the problem we see right now is that the companies have to put as much money into the marketing and distribution of the products as they do into the development of the product itself. Even though the bar

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  Not yet. I'm doing it today.

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  I think it's based on the origin of the industry where AAAs were funded elsewhere. Our industry is still young. It's been since 1997 that we have really been embracing this industry. There was a culture of development here, but not publishing, that was in place for a long time.

March 3rd, 2014Committee meeting

Serge Landry

Industry committee  Yes, thank you. Leave room for the creators to get off the ground and, as I say, market some great content and brands.

March 3rd, 2014Committee meeting

Serge Landry