I'd like to make a quick comment on this, because I think it's a very key issue of misunderstanding in terms of the message you're getting in regard to producers and processors.
The processors say it's an issue of pricing, but the finished product they're competing with is in a closed market. We control ice cream imports. We lost 50% of the ice cream market to butter oil imports, a cheaper ingredient.
The market, as you were told this morning, is sliding down. Why? Consumers tell us it's because the quality is bad. Did the price go down to be more competitive? No, the price has gone up in the retail market.
So it's not the price of milk. You were talking about fruit juices and soya beverages. They're both more expensive than milk. So is water. Is that the dilemma of the market, the price of milk? It's not the price of milk. That's a false debate.