Thank you, Mr. Chair, and thank you, Dr. Gooch, for coming.
This is a very interesting subject. My wife and I go shopping, when I'm around, and it's amazing. When we look at the products we find the ones that are looking good. The ones that are not looking so good, we don't take. I think most consumers are the same in this regard.
The other day we were in Costco, picking up a box of oranges. We opened it, and there were a couple of rotten ones in there, so no one is going to take that box of oranges. Potentially there's further waste by having those rotten oranges in that particular package.
You're absolutely right, I believe. There needs to be much more education of the retailers and the producers. The big question, obviously, is how do you get around to that?
On your website you talked about the Cut Waste, Grow Profit forum. I'm wondering if you could tell us how this forum works and what sorts of things come out of it. Do any innovative ideas come out of that forum?