That certainly was part of it. The gas prices in America went from $1 to $4, and their fuel efficiency acquisition rate went from 25% to 28%. It's like, duh, where are you?
I also bring you back to my very first statement in terms of the future of the Canadian auto industry. We have to reinvent our product over the next 10 or 12 years, not just because of government regulation in the United States and ultimately in Canada, but because of the social norms and economic norms. Much of that reinvented product will be doing the kinds of things that you were talking about, provided the market supports it.