On the environmental side, of course the operation has to be environmentally sound. We take all of the steps we can to safeguard the environment, even as to where our plants are located, as to what vehicles are coming to the site, as to the actual equipment itself and how it is looked after from a practical point of view, and as to protection of the groundwater and surface water from any of our operations, from our stockpiles of material that would go out.
That is paramount. It is part of complying with the Ministry of the Environment certificate of approval that we have to operate under, as well as with the local city by-laws.
From an economic point of view, we pursue those markets that are viable. We have gone through the tough times, but the products that we pull out of the C and D stream are products that can be readily used and for which there is a need all the time, such as granular material for road building, wood in the agricultural industry—they need a good portion of it—or biomass material on the energy side of it. Then there is cardboard—OCC, or old corrugated cardboard—Sheetrock, or gypsum.
Then we do other things. We have a new process that we're putting in right now that will take 70% diversion. I want to clarify that we divert 70% of the product that comes in. We're going to take that up to 85%. We have a technology that is going to do that for us.
So it's a good marriage of protecting the environment but also of markets that we pursue. It hasn't always been easy, but we've been able to succeed so far.