I think that a lot of the innovation that you're seeing develop right now, especially in Quebec in Canada, is about how we use less water and how we regulate it. For example, Quebec just released a report recently about industrial water usage. That's an important transparency measure for us to look at who the water-wasters are and how we reduce that with smart metering.
There are ways we can adopt this, but we need to bring in more of that innovation and tech that we've been talking about.