I would I agree with that. I think the trick is to create a pod that is dedicated specifically to this kind of activity.
Part of our challenge right now is that our commercialization funding lives in our granting councils, and so it typically goes to academics who are doing a little bit more of the same, maybe a little bit more towards the market. Then at the other end Technology Partnerships Canada was awarding large companies, often not for being that innovative.
Creating an agency that could take the long-term view, and therefore perhaps also fund some of these more social innovations in the health care delivery systems as well as prevention innovations but which would be very specifically targeted at rewarding innovation, I think, would be a very interesting national catalytic role that would drive behaviour.