Now, that's what we spend in Canada and the U.S. Getting into comparing the rest of the world and what the U.S. spends in the rest of the world, our Canada Beef Export Federation is not part of the Canadian Cattlemen's Association. We are one of a number of members. If you want to explore what their budget is, you'd probably want to talk to them directly as to how that compares.
On April 15th, 2010. See this statement in context.