No, this isn't the federal government White Ribbon. What I was just talking about specifically was the Be More Than a Bystander campaign with the Canadian Football League teams. MVP Strategies, which is my organization, is sort of the partner, the United States partner. White Ribbon is a great organization, a Canadian-started organization obviously, that's worldwide and that I have friends and colleagues in all over the world, including in Canada. But what I was just referring to are not White Ribbon-specific campaigns.
On January 27th, 2015. See this statement in context.