Mr. Speaker, in terms of advertising to convince people not to take up smoking or to quit smoking, some campaigns work better than others. That is not to say they all fail.
In terms of our own anti-smoking campaigns in times of very tough money, we are working closely with all groups, the non-smokers groups and the provincial ministries, to make sure we work together to most effectively use those dollars, to most effectively convince young people especially not to take up smoking.