Mr. Speaker, I rise in the House today to highlight an important event taking place in my riding: Chilliwack's first ever food mob.
Like the cash mobs that started in late 2011, a food mob uses social media to encourage individuals to arrive at a set location at a specific date and time. Unlike a cash mob, where participants are encouraged to spend cash to support a local business, participants in a food mob are encouraged to make a donation of a non-perishable food item.
The whole idea of a food mob is the brainchild of Chris Reitsma, who became concerned when he learned that the shelves at the Salvation Army Food Bank were nearly empty. Chris and others want to harness the power of social media to mobilize the entire community to address this pressing need.
There are two ways to help. The first is to make a donation of a non-perishable food item at the Salvation Army Food Bank warehouse in Chilliwack, on Saturday December 13, from 2 p.m. to 4 p.m. The second is to spread the word of the food mob on Facebook and Twitter accounts.
Together, in the spirit of the season, I encourage those who are able to give and make this a great Christmas for everyone.