Government Operations committee  The total cost of the campaign for the home renovation tax credit is $7 million. That includes print advertising in magazines, some advertising on the Internet, television advertising, obviously, which a number of members may have seen, as well an attempt to have, at least for th

Government Operations committee  Thank you, Madam Chair. As I mentioned earlier to the committee, the actual cost of signage is absorbed in the program budgets of individual departments, so we don't have that specific information handy. The Privy Council Office has given guidance to departments to ensure that t

Government Operations committee  So far, to date, the expenditure has been roughly $34 million for advertising of the economic action plan.

Government Operations committee  We're managing the website on a very low budget. I have four staff who actually manage it. There is no formal budget for the website. We spent a small amount of money on some market research to focus groups to just see what people think of the website and to try to improve its fu

Government Operations committee  Well, essentially--

Government Operations committee  Essentially, the rule of thumb would be that if it's on the economic action plan website--if you visit the website and it's on the map--that would be the type of project that would have a sign. It would be a project that would have a fixed location--for example, an infrastructure

Government Operations committee  The actual signage, Madam Chair, is the responsibility of the individual department. We provide guidance as to when it's appropriate to have a sign, the kind of sign you'd use, and so on, but the actual expenditure is done in the context of the expenditures the individual departm

Government Operations committee  The website was originally created by, I believe, the Department of Finance. It's now managed by the Privy Council Office.

Government Operations committee  Well, it's part and parcel of our role in coordinating government communications. In fact, we had agreed to take on the management of the website because the material on the site does not come from PCO; it actually comes from the departments who are participating in the action pl

Government Operations committee  The government is the one that decides what it wishes to communicate, and wanted to have the links to the social media--

Government Operations committee  We give advice. As both the secretary and the clerk mentioned, we ensure that the communications are done within the confines of the policy.

Government Operations committee  Well, I think the intention of having the social media links—

Government Operations committee  I can leave them with the clerk.

Government Operations committee  As the Treasury Board Secretariat has indicated, it is the government's long-term practice to use signage to indicate investments that are being made under the Economic Action Plan. In its communications coordinator role, the Privy Council Office has prepared a signage guide that

Government Operations committee  Madam Chair, I'm not aware of specific concerns that have been raised with the Prime Minister about this. I would echo the comments of the clerk. I think it's always difficult to talk about the public service's advice in an open forum, because we typically don't talk about what