Thank you, Mr. Chairman.
Ladies and gentlemen, members of Parliament, my name is Flory Doucas. I am the co-director and spokesperson for the Coalition québécoise pour le contrôle du tabac. On behalf of the over 460 organizations which form the coalition, I would like to express my gratitude for the opportunity to present the views of my organization today on Bill C-10.
Despite what you may have heard in the media and elsewhere, in reality, less contraband tobacco is being trafficked, and this has been confirmed by several sources, including tobacco multinationals. Year after year, these multinationals, when making presentations to investors, have confirmed the fact that less tobacco is being trafficked in Canada.
I would like to draw your attention to pages 3 and 4 of the brief, which refer to a presentation made in 2012 by Philip Morris International, which owns RBH in Canada. In the PowerPoint presentation made to investors, Philip Morris admits that there was a huge decrease in trafficking between 2007 and 2011 in Canada, and the market share of contraband tobacco fell from 14% to 8%. The presentation also documented this decrease in Quebec and in Ontario, and it mentioned that trafficking fell from over 40% of market share to 15% in Quebec, and just a bit more than that in Ontario. I would ask you to keep in mind that these documents are available online and that they are public documents, but they have not been widely disseminated.
In an even more recent presentation in 2013, British American Tobacco, the mother company of Imperial Tobacco, pointed to the fact that trafficking levels have remained stable—"flat" is the word that was used—between the winter of 2012 and 2013. This is not surprising. Understand that in Quebec alone, the Government of Quebec invests nearly $18 million per year in the fight against trafficking by implementing several programs and measures.
Yet despite these findings and despite tobacco manufacturers' own declarations, groups purporting to represent retailers, such as the Canadian Association of Food Retailers and the National Coalition Against Contraband Tobacco, almost always systematically omit to acknowledge the substantial decline of contraband levels in Ontario and Quebec which have occurred in the last few years.
On page 6 of my brief, it says that Mr. Grand, as recently as last August, was quoted by the Edmonton Sun as saying that the contraband problem in Quebec and Ontario was "huge" and of "epidemic proportions":
With contraband tobacco sales already a huge problem in Ontario and Quebec, more and more of it is being seen in western Canada. It’s an epidemic back east.
There is no mention of the decrease in contraband.
This type of statement is not surprising, in light of the impression created by the evasive answers given by Mr. Rouillard, the francophone spokesperson for the National Coalition Against Contraband Tobacco, or the NCACT, to the members of the Senate Committee last May, when he was asked what proportion of the NCACT's budget came from tobacco manufacturers. After an inquiry we made last month, we found out that the members of the senate committee still had not received an answer, although they had been promised they would get one.
I would like to draw your attention to the exchange between Honourable Senators Cordy and Fraser and the spokesperson for the NCACT. In that exchange, it was revealed that a public relations firm hired that spokesperson and that it also developed the campaigns of the so-called coalition. Those exchanges are contained on page 7 of our brief.
In the middle of the intervention, following a question by Ms. Cordy, Mr. Rouillard said this:
The members of the coalition contribute to a kitty. They created a coalition and they appointed me, through a public affairs company, to be their spokesperson and to stand up for the coalition's interests. That is my role. I do not meet directly with these people. We propose public awareness campaigns and we appeal to parliamentarians and governments to help fight contraband and make the public aware of the negative impacts of contraband. That is the type of work we do.
Then the senator said:
“What is your total budget and what portion of this budget comes from the tobacco industry?” He replied that he did not have the information.
She then asked if he would be able to get them that information, and he said, “Yes”.
I am wondering why you have not invited this public relations firm or the financial backers of this coalition.
Groups are constantly sounding the alarm with regard to contraband, especially with reference to the closing of convenience stores. Page 8 of my brief shows an excerpt from a report by the Canadian Convenience Stores Association showing that the number of convenience stores has remained stable in recent years. Those are the association's own figures.
We support Bill C-10. It is an additional tool in the toolkit available to the police, and it should be reserved to fight major tobacco traffickers. It should be noted that this government has never arrested any executive of the tobacco companies involved in the contraband crisis of the 1990s. No executive involved in this major crisis ever went to prison.
Selling tobacco to minors is punishable by fines, not prison sentences, and will not lead to a criminal record. Each year, 15% of Canadian retailers sell tobacco to minors.
At the height of the contraband crisis, around 2008-2009, legal products were the most popular among young people. Young people prefer legally recognized brands. It's not very cool to be seen with a Ziploc bag or an unknown brand.
Bill C-10 is a good start, but a number of other promising measures have been shelved. The federal government should be more focused on the introduction of game-changing, developmental measures that affect the supply at the source, for example by controlling raw materials such as tobacco leaf, something that Quebec has already done. The federal government has not done so and neither has it forced the other provinces to do the same. We must also ensure that cigarette manufacturers who operate without federal or provincial licences do not have ready access to cigarette papers and filters.
We are worried about the announcement of another possible move of the border post to the United States, to Massena, more specifically. Moving the Cornwall border crossing to the United States would be unwise. Should this unfortunate decision materialize, Canadian authorities should consider the establishment of a second border crossing at the current temporary border post located in Cornwall.
In almost all Canadian airports, passengers flying to the United States are often obliged to report to both Canadian customs and then to United States customs. In the same way, people coming into Canada through the Massena border crossing should also be required to go through a second border post, that is, in Cornwall. In addition, criteria could be established to ensure that shipments that are likely to contain contraband tobacco are targeted, thereby expediting the passage of other cargo.
In closing, it should be noted that tobacco kills 37,000 Canadians per year. Over 50% of young people in grades 9 to 12 having smoked tobacco in the past month have used flavoured tobacco products.
We await the reaction of the federal government to the real tobacco epidemic in Canada, which lures hundreds and thousands of young people into the trap of tobacco use each week.
Thank you.