Communication is always an issue. You can be very good at it, or you can put your head in the sand and ignore it.
I agree with the basis of what you're saying. We need to have discussion. If we ignore the discussion, then we all suffer. So it's about having a venue and an avenue to have those discussions.
From the federal government's side, you need to have it with the provinces, to buy into that as well. You have a role to play as well as the growers. I think you'd be the perfect leaders to do this.