We need to have profitability. People need to start to recognize and realize some investment on their income.
I want to talk a little bit about the other question you had. How can we get the urban people that sort of information?
The one that really gets me is the Bombardier ad, where the guy is on a safari and he looks up and says, “That's my plane.” Now you can say that the guy is an employee of Bombardier and he's proud of that plane. You can say he's a taxpayer and he's proud of it because of his investment. It's always seen as anything going into that is an investment. Now, anything going into agriculture is always talked about as a handout, or whatever. It's not seen as an investment, and believe me, it is an investment. Any time that money goes in, it never sticks in my pocket; it always moves through into the economy. We need to recognize that. That guy in that particular picture looks to me like he's been pretty well fed.
Those are the types of things. How can we say suddenly that it's an investment for one part and it's a handout for another, and it's still doing the same for the economy?