The American market access program, MAP, has been going on for many years, and we are the victims of this program. The U.S. Farm Bill supports the market access program, which provides U.S. producers with funding for export market development. We are an export market.
Canada is a major target. Many Canadian horticultural crop producers rely on the Canadian market and therefore must compete with commodities that receive MAP funding. It is one thing to compete with other producers, but it is impossible to compete with the U.S. treasury--yet that's exactly what we have to do.
Produce coming right into our stores and competing directly against us in our home market is supported under the MAP and everybody thinks this is fine. It's not fine. It's a killer, and it's going on every day.
We recommend that the new APF include a MAP-like program to not only target export market development but also domestic market retention. It is one thing to be chasing export markets, but we're really crazy if we're giving up our home market and we are allowing it to happen by not having anything to compete with that.
This is the extent of our presentation. I just have one other comment I'd like to make, and Brian may--