We haven't looked at nutritional aspects of it, but as you know, we are working on a grown-in-Canada label to identify Canadian products, to clearly brand Canada in Canada as well, on top of what we're doing around the world.
I also want to agree with Richard on the security issue. We in fact wrote the minister a letter asking that he support the request from the agriculture retailers. They're quite willing to put up some money—I believe somewhere around $17 million—but they're asking for a further sum, around $50 million, from government, because they recognize that, much the same as a lot of things farmers do, it's also a public good. So they're saying, “It is a public good to provide the security. We'll pay for some of it, but we need some assistance from governments, because we know the entire amount will eventually accrue back to the farm gate.”