The program for consumer product and food recall advertising includes more than directing Canadians to the e-mail lists. Of the 2,915 food and safety investigations, there were 246 recalls issued. We do feel it's important that consumers are able to access quickly what is on the recall list. However, in terms of other means, there are written media, in an effort to try to reach everyone, as well as those who access our website quite regularly.
On March 4th, 2008. See this statement in context.