Thank you very much, Mr. Chair.
I want to thank everybody who came today. They were excellent presentations. I'll try to make sure you can hear me.
Both Ms. Hillard and Mr. Arnold hit on something that I absolutely agree with: we need to simplify this. We don't need more labelling. We don't need more confusion out there for our consumers. What we need to do is simplify it. We need to take what we have and strengthen it and make it so that “Product of Canada” means what the consumer actually believes it means. I've often said that I don't want to get to the point of having to bring my lawyer to the grocery store with me; it would get a little costly.
With regard to your recommendations, though, to making “Product of Canada” what we want it to be, does anybody around the table have a costing on that? How much money and advertising would it be, once the policies were changed? What would it cost to get it there, or is it already basically there?