Mr. Chair, I'm not quite sure I quite understand how they've hurt Canadians in the sense of food versus non-food. I have said very clearly that if we're dealing with food, we don't do that. If we're dealing with what we call non-food items, we do that. I think it's important to look at who is being harmed, what the problem is, and who has the remedy. The Competition Bureau takes this misleading advertising and makes sure consumers are informed at all times so that they can make good choices on purchasing. We take that very seriously.
We get 25,000 complaints a year, and it's the largest part of our business. About a third of our operation is devoted to misleading advertising; we have multiple cases and multiple convictions. We can go criminally and we can go civilly, so if you have an issue outside of food, please let us know what that issue is, and we'll address it. If it's relating to food, I would urge you to deal with the Canadian Food Inspection Agency.