I agree with you. In the rural areas, you're preaching to the choir. It's very important to get it into the urban setting, not only to get them into agriculture but to teach them a little bit about what we do. The challenge we run into a little bit here in Saskatchewan is that it's tough to change the curriculum. You start running into all the levels to try to change the curriculum. If anybody can help us out with that, I'm all ears. But it is difficult.
On April 28th, 2010. See this statement in context.