It's the McDonald's effect. Everything has to be done in 45 seconds or two years. That's not good enough. We need to have long-term research. We need to have primary production research re-established. It has to be multidisciplinary and it has to be regional, because you can't expect to have apples that have been developed on the west coast grow perfectly well on the east coast. We don't have the same climate conditions; our environment is different.
On May 12th, 2010. See this statement in context.