Like any farming enterprise, this is big business, whether it's supply-managed or cash crop or whatever other diversity you have in your area, Mr. Albrecht. Certainly we support them all. But when we see one sector under attack--whether it's domestically or internationally--of course we step up and protect them to the best of our ability. We also make sure that what are coming in as imports are not coming in under the guise of something else. That was the nature of the milk protein concentrates.
The new technologies that are out there today are astronomically better than anything we've seen before. That leads to situations where we face non-tariff trade barriers on some of our exports, but other people argue that we shouldn't be doing that on our imports. We certainly make no apologies for protecting our supply-managed sector from those outside forces. We will continue to do that because we have a consistency and quality of supply on those five SM situations that is second to none.
When I was at the Dairy Farmers of Canada meeting in late January, we announced $8.7 million for a new innovative science cluster for dairy that's never been done before. We've developed canola meal in the dairy rations, which gives us a litre of milk more per cow, per day, than before. We're starting to export that technology.
Canadian dairy genetics are probably the hottest-selling item outside of Canada. There's unbelievable demand from countries around the world because they know that our dairy farmers, with the supply-managed sector and the ability to have a solid bottom line, have developed cows that milk far better than anybody else's.
So that's a tremendous asset that we have here. We certainly respect the hard work of farm families in the supply-managed sector.