I learned something very interesting at a meeting at the University of Wisconsin a couple of years ago. They were trying to teach the general public about vitamins and healthy eating back in the 1930s. They hired an artist and a writer at the college level to get that across to the public. You can see those paintings if you go there. They're very interesting. It was a communication exercise, and we don't take it seriously enough.
On February 7th, 2011. See this statement in context.