I think a good example is corn. In corn, variety registration ceased several years ago, probably about 10 years ago. We aren't registering varieties. The school of thought there was that companies are going to be motivated to bring out better varieties; if they brought out a lesser variety, they wouldn't last very long.
So what we committed to do as an industry...we would not have to enter corn varieties into registration trials, but the industry committed to entering into performance trials so the growers had the data from a third party and everyone could see how these products performed. It's a good assumption: companies will bring out better products because that's what they want to do. But then we agreed as an industry to jointly test them to provide growers with third-party data.
I think that's a good system. I think that's one that's worth looking at, because it didn't delay the introduction of new products. Canadian growers wanted access to those same corn hybrids at the same time that the guy in Michigan had them--where they didn't have a registration process. So it brought us improved products faster and made us parallel with the U.S., but it had integrated into it the ability to have performance data to make sure we were doing what we were saying we were doing.