Let me just finish off my time here. I think I just have one minute.
We did a study on the future of farming and we were talking to young farmers. I would say that if I could crystallize the main concerns we heard from young farmers, the first were barriers to getting into farming, and there were a number of them. And the second main one was profitability. In order for them to choose this lifestyle and live this lifestyle, there has to be profitability so they can raise their families, and feed their own family from the labour of their hands.
I see biotechnology helping with profitability. When you look at the farming of 30 or 40 or 50 years ago, and the technological advances that have helped farming become more efficient, more effective, with better yields, lower losses, perhaps less use of pesticides, less use of fuel--fuel is a huge input cost--I see biotechnology being an enticement to younger-generation people who want to get into farming.
Christie, I'll put this question to you. How do you see biotechnology in terms of marketing agriculture to young people to show them that this is profitable? This is a resource they have that they can use. They don't have to use it, but it's there if they want it.