As you know, “the other ideas do not” is harder. Saying no is the hard part.
In terms of history, one of the criticisms we got on the first agricultural policy framework was that there wasn't enough engagement. So in Growing Forward, we put considerable effort into that aspect. We're convinced that considerable engagement and discussion is important to validate the outcome and to have a credible set of policies and programs at the end of it.
In terms of the engagement process this time around, first of all, we started earlier so that we could make sure that we have programming in place for producers and processors by April 1, 2013.
The process we adopted was three phases. First was to consult on the state of the sector, to see if we could establish some consensus about what were the challenges and what were the opportunities in the environment. We took a lot of time to discuss the next ten years or so--out to 2020, roughly, which was almost ten years when we started.
That phase happened in 2010 and laid the groundwork for a snapshot of what we thought the industry would look like. We sent that out to the sector and then re-engaged in another phase, which was to say that given what we see in the world....
I could go into what we saw a little bit later, but I think you were asking about process.