I will answer in English to make sure that I answer correctly.
There is increasing interest in the provenance of food, all the way back to the pre-farm gate and what inputs are part of the productive process.
In particular, in the case of livestock, there are the animal welfare dimensions of food processing. We've seen some hideous things on the Internet about animal abuse in the course of food processing. CFIA has the main role for enforcing animal welfare standards, and they do a very good job of it.
I would say you're correct that people are very interested in the where and the how, and the impact of, their food production. I think that lends itself to a market opportunity for producers.