Our organization is looking at those new markets very much on a case-by-case basis. As I mentioned, our membership is really diverse. You're going from people who are multinationals, selling all across the world, to others who are really only looking at one region in one province or at one province at a time. They really are taking it in their own hands. It's not something our organization works with them to do. They do that with their own private consultants or they go through organizations such as STEP, Manitoba Trade and Investment, or EDC. For example, the constituency that went to Agritechnica was organized through those three organizations.
On February 1st, 2012. See this statement in context.