I think it's going back to that AgriFlexibility and the innovation. We have to innovate in order to stay ahead of the curve. Having a grape growing region in southwestern Ontario was unheard of before, but it is there now. Still, you need innovation to help it to grow and to transform, given that growing grapes in a cool climate is difficult at best.
We are looking at a new apple variety that has health benefits and less gas—those kinds of benefits come with creating new brands and varieties. We need to stay ahead of China, and in our case we need to stay ahead of Chile, Argentina, California, and, more important, New Zealand and Australia.
So it's innovation—that's why we want AgriFlexibility to continue in Growing Forward 2, with the access to the dollars.