Thank you for the question, Mr. Zimmer.
I think I'll posit two different questions, challenges, to the government, both the federal government and the provinces. One is a challenge of scale. To satisfy the market demands of a large retailer, a large food service—Tim Hortons, Boston Pizza, The Keg—on a cross-Canada basis, such that they have the quality needed, needs a certain amount of scale at the production end and at the processing end to manage that and meet the needs. It requires that the consumers at that retailer or food service are satisfied continually and that the quality is assured, and, if necessary, even traced back with confidence to meet the government's needs. You need that scale, that investment, and investment in technology and management. Are we sure we're doing enough to help that?
At the same time, you don't want to do it in a way that disturbs the innovation in the system, having regional entrepreneurs, local entrepreneurs, trying something in a local market, or a very niche market that they can sell on a national basis. Is the regulatory system able to adapt to handle something that was not there historically? I use the example of certain new vegetables. If the production practices are different enough, do we have the regulatory systems that are adaptive enough, and do we have the management systems that are adaptive enough?
So it's a case of local innovation, regional innovation, and the ability to have scale when you're dealing with a national, even a global, marketplace.