True relationship--relationship means understanding. Do farmers try to understand consumers more and more? But it's not enough. I've been meeting farmers around the country, I've been on panels, and the comments I get at times are quite backward looking.
We are in a market-driven economy. We operate within a global economy. That's a reality. We have to accept it. We have to define what is our competitive advantage as a nation when it comes to agriculture and food. I don't think we've actually had that discussion.
One thing I would suggest for Growing Forward 2 is to actually better define what that competitive advantage is for our nation. Are we going to have to pick and choose at some point? What are the industries that we want to nurture and support? I think we need to have a debate, because at some point we can't be good at everything.