That is actually a program that the BC Association of Farmers' Markets was heavily involved in. We had a trial for a three-year period. It was a coupon program that was funded provincially, where money was sent to partnered institutions such as food banks. Those coupons, if you will, were given out, redeemable at the local farmers' market for produce only, not for other goods and services but for food only. It was used by groups like the healthiest babies program.
It was a very popular program. It was a finite program, and when the program was over, the farmers' market association took the initiative to create a tool kit that will allow any other group to take from the shelf an information package on how to run such a program.
That's actually started again this year. We've had a number of communities take the challenge, find sponsorship for those programs, and continue with them.