Absolutely. You mentioned automation and robotics. That's a really big issue. Right now, we're collaborating with both Industry Canada and Agriculture and Agri-Food Canada to kind of benchmark, to see what kind of robotics and automation is happening in our industry.
For example, we have robotic arms that stuff muffins, and all sorts of fantastic innovations that are occurring. That's why I discussed the issue of capital investment, and that it is this new equipment and technologies that will help companies become more productive and innovative and competitive.