No, you're getting the sense of it. The 100% Canadian component is slightly larger than the blended component in terms of contribution to the economy, because there is a significant amount of tourism that is included in the premium side of the business. Tourists are going to visit our 100% Canadian wineries but not necessarily our blending facilities.
Through our economic study we've identified an opportunity for growth in both categories if some steps are taken. We believe we could grow revenue sales for the blended category by 4% if we were supported with an excise exemption for the Canadian content in those wines. We believe we could grow the 100% Canadian side, our premium wines from Ontario, Nova Scotia, Quebec, and British Columbia, if we were provided with some funding to do some domestic market promotion.
If we could educate Canadian consumers, we are confident that we would be able to grow the business by 11% per year on the premium side and 4% per year on the blended side.