I think education is going to be the big one in finding something that is federal, not just provincial, and trying to put programs together that may or may not have a great influence.
There's something going on in Europe. In the U.K. they're doing FaceTime with a farmer in classrooms, which I think is a really great idea. You build trust with that farmer. You communicate, ask questions. Then it will be interesting to see some of the stuff Health Canada wants to do with labelling, creating a sustainability label on food. You will need to tread very lightly, because when I grow my crops in Saskatchewan with zero till, I have a lot less moisture than a farmer growing wheat in Manitoba.