I hope that it will not be too bureaucratic.
When a seller shows a sheet of instructions to a farmer, the farmer expects the figures to be correct and accurate. If a farmer is seeding his land and notices that the instructions for the seeds do not match what he is seeing, or if he buys a tractor that does not work and is then told that the warranty does not apply, he will not go to a lawyer because that takes too much time to get a result. He does not want to get involved in that kind of situation. I have spent 20 years in this area and I can tell you that a number of producers have abandoned approaches like that because it was simply not worth it.
I will speak for Quebec and I apologize for not knowing what the situation is in the rest of Canada.
The ombudsman in Quebec is for the public sector. You can go through the Financière agricole du Québec or work with public servants in government matters, but that does not apply with the private sector. For example, say a producer has lost $10,000 because of an incident. In a case I saw, some business people told a farmer that he should get a lawyer because they knew full well that he would not do that. They told him to get a lawyer but that they would give him the runaround.
It really is David against Goliath. An ombudsman is a kind of guarantee that tells companies to be careful what they are selling farmers.