It does lead back to education. Maybe there could be more programs to visit farms, more opportunities for people to visit farms. A lot of young farmers are actually doing just that. Do you want a vacation? You can go to the farm. You take your family to the farm on the weekend and see the cows, the pigs, the horses and how you care for the animals.
Education is needed. It's hard to explain in a very short time—in an elevator speech—what we do, why we do it and why we care so much about it to someone who isn't from agriculture and doesn't know anything about it.