Really, it's just trying to dig in and to understand what some of the underlying factors are that may contribute to different levels of stress on an operation. If we can find some of those, what might be areas that then operators or business partners like FCC could encourage to take place in those operations, that could manage some of the stress that could be dealt with? When you think of a farm, whether it's weather, markets or all those things that are inherently external factors, are there internal things that our operators could do that would contribute to being able to manage through just the day-to-day nature of being a Canadian producer? It's super-rewarding and it's a challenging career choice.
On January 29th, 2019. See this statement in context.