That speaks to the point about incentives-based programming whereby you work with partners like Ducks Unlimited. Another major partner is World Wildlife Fund. They've come to the table with industry and are working together in trying to find solutions. Regulation doesn't always work to encourage producers to do these things. There's a huge critical habitat for important wildlife species, but we have seen very successful programming when we are working with those NGO partners and also working with government.
Producers have an incentive to maintain these habitats anyway, and if we can encourage greater.... I know that in Alberta the alternative land use services program has done a very good job of improving these sensitive areas. Those types of programs, along with partners like Ducks Unlimited and all these other ones, are where our industry is very much shifting, especially in the last five years.