It is a bit of both. Standards exist, and specifications are clear and specific on what can be done to certify organic food products. So everything is clear, everything is there and everything is in place.
I think this is the most relevant approach. The organic standard has imposed itself not only in Canada, but also in the United States, in Europe and in Asia. We have been working on bringing organic agriculture out of the margins for 40 years. As for organic agriculture standards and respecting the environment, it is scientifically recognized that practices are established both on a small scale and on a large scale. We must not forget that large businesses also engage in organic agriculture.