There's research that we are doing to measure the performance of these things, including our IMWEBs platform, including calculating carbon in the future and including counting biodiversity through different research platforms, so yes, the answer is that we try to apply the research to all these innovative ideas as quickly as we possibly can.
However, know this: One of the principles of ALUS is that there must be some scientific evidence to support the activities that we're going to do, so having something rooted in science is a pretty good place to begin.