There are two issues.
One is being able to have young people, potential students, see the sector as a place where they want to build a career. The sector suffers from invisibility in terms of where young people see themselves, or it's misperceived in terms of opportunities for high-tech, high-growth jobs, for example. That is one issue.
The other issue is whether we have kept pace in terms of the facilities and the infrastructure we need for training that next generation of leaders in this sector. I know you would have heard from Professor Scanlon that we have a legacy of aging infrastructure at Canada's leading agricultural and food universities that teach and train those students who then create the future of this sector.
Those are the two key challenges that we face in that regard.